AFIPIA Brazil Takes the Pucker Up Challenge

APIFIA is encouraging Brazil to take the CPFF Pucker Up Challenge to help raise awareness and show support for those living with PF. It only takes a few minutes! First grab a drinking straw, then pucker up and… breathe. Block your nose with one hand while you breathe through the straw, and breathe slowly and deeply. Gain some perspective on the struggle of working hard for every breath.

Can you imagine living with difficulty breathing on a daily basis? For those living with Idiopathic Pulmonary Fibrosis (PF), this is their everyday reality.

Use the hashtag #hopebreatheshere and share photos and videos of you doing the challenge with family, friends, and colleagues on social media. Because breathing should never be hard work©.

Click here to learn more about the CPFF Pucker Up Challenge